Privacy Policy

About this Privacy Policy

Parkes Home Services Pty Ltd, trading as Easy Water Filtration (“Easy Water Filtration”, “we”, “us” or “our”), respects the privacy of our customers, prospective customers and website visitors.

This Privacy Policy explains how we handle personal information collected through our website, advertising, enquiries, consultations, water testing, quotations, installations, servicing and other interactions with our business.

We aim to handle personal information responsibly and, where applicable, in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

Personal information we collect

The types of personal information we may collect depend on how you interact with us. This may include:

• your name;
• email address;
• telephone number;
• postcode;
• information included in an enquiry or message;
• your residential or installation address;
• photos of your water meter, mains connection or installation area;
• information about your property and proposed installation;
• appointment, quotation, installation and servicing details;
• communications you have with our team; and
• technical information generated when you use our website, such as IP address, browser information, device information and website activity.

We generally do not seek to collect sensitive information unless it is reasonably necessary for a particular purpose and permitted by law.

How we collect information

We may collect personal information when you:

• complete a form on our website or through an advertisement;
• request a water test, consultation or quotation;
• call, email, message or otherwise contact us;
• communicate with our sales or customer service team;
• provide information required to arrange an installation;
• send photographs or other information about your property;
• apply for or enquire about third-party finance;
• receive installation or servicing from us or our contractors; or
• interact with our website or advertising.

Information may also be provided to us by referral partners, advertising platforms, contractors or service providers where permitted by law.

How we use your information

We may collect, hold and use personal information to:

• respond to enquiries and requests;
• arrange water tests, consultations and appointments;
• understand your household water filtration requirements;
• prepare recommendations and quotations;
• arrange and complete installations;
• provide servicing, filter replacement and aftercare;
• communicate with you before and after installation;
• manage customer records and our relationship with you;
• facilitate finance enquiries where requested;
• improve our website, advertising and customer experience;
• send marketing communications where permitted;
• manage enquiries, complaints and customer support;
• protect our business and systems from misuse or fraud; and
• comply with legal, regulatory and contractual obligations.

When we may share your information

We do not sell your personal information.

We may disclose information where reasonably necessary to operate our business or provide services to you, including to:

• plumbers, installers and other contractors completing work for us;
• third-party finance brokers or finance providers where requested;
• customer relationship management and communications providers;
• website, technology, hosting and IT service providers;
• advertising and marketing platforms such as Meta;
• professional advisers such as accountants, lawyers or insurers; and
• government bodies, regulators, law enforcement or other parties where required or authorised by law.

Contractors and service providers are only provided with information reasonably necessary for the purpose for which they are engaged.

Finance applications

Easy Water Filtration may introduce or refer customers to independent third-party finance brokers or finance providers.

If you choose to explore a finance option, we may provide your basic contact and transaction information to the relevant provider where necessary and authorised by you.

The finance provider may collect additional financial, identification or credit-related information directly from you. That information is handled under the provider’s own privacy policy and terms.

Easy Water Filtration does not determine whether a finance application is approved or declined unless expressly stated otherwise.

Cookies, website analytics and advertising

Our website and advertising systems may use cookies, pixels and similar technologies to understand website activity, operate website functionality, measure advertising performance and improve our marketing.

We use Meta advertising technologies, which may include the Meta Pixel. These technologies can collect information about visits to our website, browser or device information, interactions with pages and advertisements, and other online activity.

Information collected through these technologies may be used to measure advertising effectiveness, understand audiences and deliver more relevant advertising.

You can manage or restrict cookies through your browser settings and, where available, through the privacy and advertising controls provided by the relevant platform.

Overseas storage and processing

Some technology and service providers we use operate internationally. As a result, personal information may be stored, accessed or processed outside Australia.

For example, our customer relationship management provider, HighLevel, operates internationally and states that information may be transferred to or processed in the United States, India and other countries. Meta also operates global infrastructure and may process information across international locations, including the United States and other countries.

The countries involved may change as service providers update their infrastructure and subprocessors.

Where our handling of personal information involves disclosure to an overseas recipient and Australian privacy law applies, we take reasonable steps appropriate to the circumstances to protect that information and comply with applicable privacy obligations.

Storage and security

Customer and lead information may be stored within our customer relationship management system, business systems and service-provider platforms.

We take reasonable administrative, technical and organisational steps to protect personal information against loss, misuse, interference, unauthorised access, modification or disclosure.

No electronic system or method of transmission can be guaranteed to be completely secure. We therefore continually aim to use reasonable safeguards appropriate to the information we hold.

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, to maintain customer and service records, or to satisfy legal and business requirements. Information that is no longer required may be deleted or de-identified where appropriate.

Marketing communications

Where permitted by law, we may use your contact details to communicate with you about Easy Water Filtration products, services, offers, appointments or other information that may be relevant to you.

These communications may be sent by email, SMS, telephone or other electronic means.

You can ask us to stop sending marketing communications at any time by using an unsubscribe option provided in the communication or by contacting us at info@easywaterfiltration.com.au .

We may still contact you where necessary regarding an existing enquiry, appointment, installation, service matter or other non-marketing communication.

Accessing or correcting your information

You may contact us to request access to personal information we hold about you or to ask us to correct information that is inaccurate, incomplete or out of date.

Requests can be sent to info@easywaterfiltration.com.au .

We may need to verify your identity before providing access or making changes. In some circumstances, access may be limited or refused where permitted or required by law. If this occurs, we will explain our decision where appropriate.

Privacy complaints

If you have a concern about the way we have handled your personal information, please contact us at info@easywaterfiltration.com.au .

Please include enough information for us to understand and investigate your concern. We will review the matter and aim to respond within a reasonable period.

If you are not satisfied with our response and the Privacy Act applies to the matter, you may be entitled to raise your concern with the Office of the Australian Information Commissioner.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, technology, service providers or legal obligations.

The latest version will be published on our website and the date at the top of this page will indicate when it was last updated.